
PRIVATE PRACTICE - AC24 -Operation Success: Strategies for Thriving Private Practices (Case Studies)
Join us for an insightful session featuring two 30-minute case studies on operational management in private practice. During this session, attendees will have the opportunity to hear from fellow business owners about how their practices identified common problems for PTs in private practice, implemented solutions, and achieved results. They will also share any challenges encountered and how they overcame them.
Case Study 1: Leveling up the Patient Experience during Practice Growth
Is your practice experiencing growth, but you're concerned about maintaining excellent service delivery and patient experience? Join us to learn how a private practice doubled in size while systematically improving its patient experience delivery. Discover how they increased their Net Promoter® Score by 12 points in the same timeframe. This case study will showcase how to gather data, synthesize input, and facilitate action and process improvement at all levels of the organization. Practice owners and administrators in a growth phase will gain valuable insights into scaling an excellent patient experience through practice expansion.
Case Study 2: Mentoring Metrics
Explore the impact of targeted mentoring programs on staff performance and revenue generation. Through real-life examples, we'll compare the outcomes of new staff who received coaching on key performance indicators (KPIs) with those who did not. Learn how our tailored mentoring approach led to significant productivity improvements between new hires and senior staff. Gain valuable insights for enhancing mentorship initiatives within your organization.
Upon completion of this course, the participant should be able to:
1. Analyze case studies to identify effective strategies for improving patient experience during practice growth, as demonstrated by increased Net Promoter® Scores.
2. Evaluate the impact of targeted mentoring programs on staff performance and revenue generation, comparing the productivity outcomes of new hires and senior staff.
3. Develop actionable plans to implement solutions for common operational problems in private practice based on insights gained from real-life examples shared by business owners.

Neisha Wetzel
PT, DPT
Advanced Physical Therapy Solutions
I am a physical therapist and co-owner of Advanced Physical Therapy Solutions in Fayetteville, NC. I serve as the Director of Onboarding and Mentorship for our private practice. We have been successfully utilizing a structured mentorship program since 2017 which aides in recruitment, clinical development of new staff, and produces greater productivity/fiscal performance of our mentees. I am dual board-certified as an Orthopedic Clinical Specialist and Geriatric Clinical Specialist and also hold certifications in Mechanical Diagnosis and Therapy (MDT) and LSVT Big. I am an adjunct professor at Methodist University and University of North Carolina – Chapel Hill and am passionate about the professional development of new graduate PTs.

Michelle Babcock
PT, MSPT
Spooner
Michelle Babcock serves as the Chief Experience Officer at Spooner, a multi-state orthopedic and sports medicine private practice spanning 27 clinics in Arizona and Texas. With a fervent belief in the transformative impact of physical therapists on societal health, Michelle is dedicated to showcasing their expertise as vital movement specialists within the community and healthcare system.
Renowned for her innate ability to forge connections and nurture relationships, Michelle thrives in guiding and mentoring therapists, fostering their growth and contributions to the profession. Her extensive professional journey encompasses roles as a staff therapist, clinic director, and executive leader at Spooner.
Michelle's speaking engagements underscore her commitment to sharing insights on leveraging patient loyalty to enhance revenue and health outcomes:
- 2018 PPS National Conference: “How to Leverage Patient Loyalty to Improve Revenue”; Babcock, Hebert, Klepps.
- 2019 HAS: “Happy, Healthy, and Loyal: Improving Revenue and Health Outcomes with Patient Loyalty Tracking”; Babcock, Olsen.
- 2020 HIMSS: “Improving Revenue and Outcomes with Patient Loyalty Tracking”; Babcock, Hebert
Her academic credentials include a BS in Exercise Science from Wake Forest University and an MS in Physical Therapy from the University of Rhode Island.
Course Instructions
- Click on the Contents tab to watch the course recording.
- Click the Take Quiz button to complete the assessment. Learners will have 3 attempts to pass and must answer at least 70% of questions correctly.
- Click Fill Out Survey under the Evaluation listing to provide valuable course feedback. Scroll down on all questions as there may be answer options that expand past the size of the window.
- Click the View/Print Your Certificate button under the Certificate listing. You can view/print your certificate at any time by visiting the APTA Learning Center and clicking the CEU Certificate/Transcript link on the left-hand side of the page.
Need Assistance?
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