PRIVATE PRACTICE - AC24 - Say What?! The Impact of Communication on Practice Value
In today’s highly competitive healthcare landscape, communication can make or break the success of a physical therapy private practice. This session will give you the tools to elevate your practice by transforming the way your team communicates. Attendees will discover the connection between two seemingly paradoxical topics: so-called soft skills and practice value. Attendees can expect to define and boost practice value by identifying negative risk factors that carry implications into succession planning. Learn how to set clear, actionable expectations for provider performance, fostering a culture of accountability that leads to measurable results and a more cohesive, motivated team.
This session goes beyond theory, offering proven, practical strategies from leaders inside and outside of the PT industry. Gain insights into tailoring communication to different personality types, ensuring every conversation drives positive outcomes. Plus, attendees will learn how to create a rhythm of team communication that keeps everyone aligned and engaged. If you are looking to build a thriving, high-performing practice where communication amplifies your team’s success, this presentation is one you won’t want to miss!
Learning Objectives:
Upon completion of this course, you will be able to
- Define practice value and determine the impact of negative risk factors.
- Establish clear expectations for provider performance and behavior.
- Recognize personality traits and match the indicated communication style.
- Create a culture of true accountability within teams and the organization.
- Implement a consistent cadence of positively motivated team communication.
Mike Osler
PT, DPT
Mike is a proven leader in the PT industry. As a member of the 8150 Advisors team, he is passionate about helping others maximize their personal and professional value. Mike collaborates with private practice owners through strategic growth, creating next-level leaders, operational efficiency, and team engagement. Prior to joining the 8150 team, Mike helped Rock Valley Physical Therapy grow from 26 to 52 locations as its VP of Growth & Development. Previously Mike served as Director of Operations for Proaxis Therapy, where he was an integral leader in developing physician relations, operational excellence, clinical quality, and five-star patient experience. He has served APTA Private Practice as a Federal Affairs Liaison, APTA Delegate, PPS Impact Editorial Board Member, and PPS Annual Conference presenter.
Mike earned degrees from Mount Union College, Indiana Wesleyan University (specializing in leadership), and Duke University (DPT). Mike is a Certified Coach and DISC Personality Assessment Trainer through the Maxwell Leadership Team.
In addition to business ventures, Mike has led trips to Rwanda, Kenya, and Malawi with Zoe Empowers, a program which transforms child-headed households from charity to self-sufficiency. Mike lives in Iowa with his wife Kim, their four boys, and two dogs.
Course Instructions
- Click on the Contents tab to watch the course recording.
- Click the Take Quiz button to complete the assessment. Learners will have 3 attempts to pass and must answer at least 70% of questions correctly.
- Click Fill Out Survey under the Evaluation listing to provide valuable course feedback. Scroll down on all questions as there may be answer options that expand past the size of the window.
- Click the View/Print Your Certificate button under the Certificate listing. You can view/print your certificate at any time by visiting the APTA Learning Center and clicking the CEU Certificate/Transcript link on the left-hand side of the page.
Need Assistance?
For assistance logging in, accessing activities, claiming credit, or for other questions or concerns, please e-mail learningcenter@apta.org.
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