PRIVATE PRACTICE - AC25 - Cracking the Code: The Easiest Path to Improvement for Each Therapist “Type”

Recorded On: 11/12/2025

.1 CEUs/ 1.0 Contact Hours
Course Level: Intermediate

Every therapist has unique practice and documentation habits, which can make identifying effective strategies for improvement a challenge. What helps one therapist improve may not be effective with another. However, thanks to AI and millions of notes generated from rehab therapy practices nationwide, we now have visibility into therapist behaviors and documentation patterns. In this session, we’ll break down the data and share the behavior categories that emerged from our analysis and the interventions that offer the easiest path to improvement.

This session will empower practice owners and clinic leaders to take a targeted approach to driving meaningful change. By understanding each documentation type's specific challenges and strengths, interventions can be tailored to maximize efficiency, compliance, and clinical quality.
Join us to gain practical strategies for recognizing therapist documentation “types” within your organization and learn how to apply tailored interventions that drive measurable improvements. We'll also discuss the role of AI-driven tools in analyzing behaviors and streamlining documentation, sharing real-world success stories of how these insights have transformed practices.

Whether you’re a clinic owner, manager, or therapist, this session will provide actionable takeaways to help you unlock your team’s full potential, reduce administrative burden, and enhance the overall patient experience.

Upon completion of this course, you will be able to:

  • Define common documentation “types” of therapists based on a national analysis of practice habits.
  • Identify key challenges and strengths associated with each therapist documentation type.
  • Apply tailored interventions to drive behavior change and documentation improvement.
  • Evaluate AI-driven tools to support more efficient and compliant therapist documentation workflows.
Chris Hoekstra, PT, DPT, PhD

Chris Hoekstra, PT, DPT, PhD

Chief Clinical Transformation Officer

Therapeutic Associates Inc.

Dr. Hoekstra is an executive, practitioner, educator, researcher, and data analyst with deep expertise in organizational behavior and technology adoption. He currently serves as the Chief Clinical Transformation Officer for Therapeutic Associates and an Adjunct Assistant Professor in the Department of Medical Informatics and Clinical Epidemiology at the Oregon Health & Science University School of Medicine. He participated in the PT Outcomes Registry as an inaugural Scientific Advisory Panel member. He has published in the areas of outcomes improvement, measure psychometrics, and technology adoption to improve clinical outcomes. Chris teaches courses in PT and medical professional and post-professional programs, including organizational behavior, qualitative research methods, and business administration. In addition to his clinical, research, and teaching responsibilities, he consults with physical therapy and medical practices related to EHR optimization and implementation, business intelligence and data analytics, and leadership development.

Disclosure(s): No financial relationships to disclose

Kelly Brown, PT, DPT, OCS

Kelly Brown, PT, DPT, OCS

Director of Client Success

PredictionHealth

Kelly has extensive experience as a practicing PT, Clinic Director, and Regional Director in Private Practice PT out of the Pacific Northwest. She completed the Executive Program in Practice Management through Evidence in Motion, which gave her invaluable knowledge about the ins and outs of a private practice PT clinic. Kelly joined the PredictionHealth team in January 2022 after working closely with the company as they developed their AI technology for the Physical Therapy industry. Currently, she works as the Director of Client Success with PredictionHealth, helping clients understand their practice data to make the most informed decisions about their practice. Kelly is passionate about improving the PT industry through transparency in data and efficient workflows within companies.

Disclosure(s): PredictionHealth: Employment (Ongoing)

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Session Recording
Open to view video.  |  60 minutes
Open to view video.  |  60 minutes
Evaluation
12 Questions
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CEU Certificate
Up to 0.10 contact hours available  |  Certificate available
Up to 0.10 contact hours available  |  Certificate available